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Buying with the Buy It Now option


Buy It Now is the simplest way to buy on eBay. When you see the option and a Buy It Now price next to a listing, you can purchase the item right away at a set price without waiting for a listing to end.

Types of listings

These are the types of listings that can have a Buy It Now price:

Auction-style listings with a Buy It Now option: You can choose to place a bid and compete in the auction or use Buy It Now to purchase the item immediately. The Buy It Now price is at least 30% higher than the starting auction price. For eBay Motors listings, this applies to Parts & Accessories, but not to vehicle listings.
For some listings, the Buy It Now option is only available until the first bid is placed. In the following categories, Buy It Now is available until the current bid reaches or exceed 50% of the Buy It Now price:

  • Cell Phones & Accessories

  • Clothing, Shoes & Accessories

  • Motors Parts & Accessories

  • Tickets

Reserve price auctions with a Buy It Now option: The Buy It Now option is shown until the reserve price is met. This means that when you see that an item has both a Buy It Now price and one or more bids, you'll need to act quickly.
Buy It Now price only (no bidding): You can purchase the item right away at the Buy It Now price.
Listings with variations: Some listings have variations to choose from, such as T-shirts that come in various sizes or colors. Specify the variations and quantity you want before you click the Buy It Now button.

Purchasing items using Buy It Now

To purchase a Buy It Now item:

  1. Look for items with a Buy It Now price by clicking the Buy It Now tab on search results or browse pages.

  2. Check the Buy It Now price of the item. This is the price you'll pay for the item. Also check the shipping cost and any additional costs that might be listed in the item description to determine the total cost for the item.

  3. To purchase the item immediately, click the Buy It Now button in the listing. To put the item in your eBay shopping cart to purchase later, click the Add to cart button. You may need to sign in.

    Note: Items in your eBay shopping cart are still available on eBay until you checkout and pay for them.

  4. On the next page, click the Commit to buy button.

  5. Review your purchase information, and then click the Pay now button.

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