Adding a subtitle to your listings
You may want to add a subtitle to your listing if you'd like to:
Provide additional information about your item beyond what would fit in the title.
Pique the interest of potential buyers by providing them more descriptive information on the item.
Make your listing stand out in search and listings.
How to add a subtitle
To add a subtitle to your listing:
In the Help buyers find your item with a great title section, under Subtitle, type your subtitle in the text box.
Note: The text included in the subtitle won't be searchable when buyers do a standard search of titles. However, the subtitle will be searchable if the buyer selects the Advanced Search link, and then includes Title and description in the search. Subtitles can also be seen when buyers view search results in List view.
What type of information should I include?
Consider including the following details:
Additional information about what you're selling (for example, the brand name, artist, designer, accessories, and options)
Words that you think buyers wouldn't necessarily search on, but that may be of interest to them (for example, item condition, benefits, specifications, model number, and any extras)
Examples of subtitles
Title: Dell Pentium P3 PC Computer+17" Monitor
Subtitle: 500 Mhz, 128 MB Ram, 6.0 GB HD, Free Software
Title: 1.3 CT Princess Cut Diamond Ring Platinum Set
Subtitle: Tiffany setting, GIA Certified, VS2, E Color
Title: Nikon Coolpix 775 Digital Camera 2 megapixels
Subtitle: Includes free case & money back guarantee
See the listing upgrade fees section of the Fees page for more information on the cost of this listing upgrade.