Fees vary depending on the listing upgrade, the selling format that you choose, and which eBay site you list on. For example, the Listing Designer fee for eBay Motors is higher than on eBay.com. To see how much each listing upgrade costs, see the fees for selling on eBay.

Most listing upgrades are flat fees, so it's a good idea to compare the fee to the value of your item. For example, you might promote your item differently if you list a modern edition of the book "The Wizard of Oz" for $15.00, than if you list a first edition in excellent condition for $1500.

You need to qualify for some upgrades.

As with listing fees, listing upgrade fees are charged at the time of listing and are nonrefundable.

Note: Fees for eBay Stores, including listing upgrades, have a different fee structure.

Value Pack: Value Pack gives you essential listing upgrades including Gallery Plus, Subtitle, and Listing Designer, for less than if you paid for each individually.

Scheduling your listings: Starting your listing at a specific time can be more convenient for you, and it can expose your listing to more buyers.

Getting exposure on international sites: Attract more buyers from other countries by showing your item in search results on other eBay websites by using our international site visibility feature.

Listing in 2 categories: Reach more shoppers and generate more interest in your item by listing in 2 appropriate categories.

Bold: Set your listing apart in search results by displaying your title in bold.

Gallery Plus: Attract buyers with a larger version of your listing picture in search results with Gallery Plus.

Subtitle: Add more descriptive and enticing information below the main title. This creates more interest and emphasizes your listing in search results (in List view). 

Listing Designer: Enhance your listing with attractive themes.