Receive a twelve-month Basic Store trial for free
For over 25 years, eBay has helped Canadian small businesses sell online, quickly and easily. eBay has evolved from an auction site for used items to a global marketplace that enables Canadian entrepreneurs to sell new and used items to over 132 million customers worldwide.
We are proud to work with businesses from Grow Your Business Online, ShopHERE, and other programs to provide you with the tools and advice you need to help small businesses with everything you need to thrive online.
On this page, you’ll find additional resources to help you get started, as well as our exclusive offer of a twelve month Basic Store trial.
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Why eBay?
Most businesses reach a local customer base through their store(s) and website. eBay provides the opportunity to sell to a global customer base quickly and easily. Plus, because eBay never stocks its own inventory, we’re a partner - never a competitor - to our sellers.
- eBay provides access to customers in over 190 markets that small businesses otherwise would not reach, with over 50% of Canadian eBay sales going directly to the United States.
- eBay offers tools and services that make it easy to get online quickly and sell worldwide, from shipping tools and discounts to research tools to help optimize your listings.
- eBay offers sellers the flexibility to choose the sales format that works for them. While some choose to use auction-style listings to maximize returns, over 89% of items sold on eBay use a fixed price.
- eBay is a trusted partner to sellers - never a competitor. We guarantee the integrity of our marketplace, provide the services you need and always have your back.
Receive a free twelve month Basic Store trial
Businesses joining eBay through Grow Your Business Online and ShopHERE receive an exclusive offer for a twelve-month store trial. Enjoy additional listings, reduced final value fees, and all the extra tools and branding opportunities of a store trial by signing up today.Get your listings seen by more potential customers quickly and easily by signing up for this special offer today.
Make sure that you have registered with eBay below, then simply share your information here to receive your store trial.
Read the full terms and conditions here.
Who sells on eBay?
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Where can businesses learn how to sell on eBay?
The eBay Canada team provides special content for businesses in the Grow Your Business Online and ShopHERE programs to learn everything they need to start off on the right foot:
eBay Academy
Small business sellers can learn everything they need to get started on eBay with this quick, easy, self-guided online course. Learn best practices for listing, shipping, communicating with buyers, and much more, with interactive, engaging content to help you sell with confidence.
Small Business 101 Webinars
On the last Thursday of each month, the eBay Canada team hosts a free virtual webinar breaking down the fundamentals of selling on eBay for both Grow Your Business Online clients and ecommerce advisors. Register today to have your questions answered and learn more!
eBay Seller Centre
Seller Centre is eBay’s online hub for everything related to our seller community. Interested in understanding the various tools and resources eBay provides for sellers? Visit Seller Centre to learn more.
Frequently Asked Questions
Isn’t eBay the online auction site for used items?
eBay sellers can and do use auctions to maximize returns for certain items, but over 89% of the goods sold on eBay use a fixed price. While eBay is certainly the home for pre-loved items (vintage fashion and collectible sellers rejoice!) over 70% of the items sold are brand new.
In short, eBay isn’t just for businesses selling used items or using auctions. It’s simply a way for Canadian businesses to get their products seen by more potential customers.
What kinds of products are sold on eBay?
eBay is a global marketplace where buyers go to find everything from vintage fashion and collectibles to electronics and automotive parts.
eBay is an excellent option if you’re working with a retail business hoping to find new customers online. In particular, buyers come to eBay for electronics, sporting goods, fashion (especially sneakers and accessories), collectibles, and automotive parts.
How might eBay fit into my client’s larger online strategy?
Different businesses use eBay in different ways. For Canadian small businesses, eBay is most often used as an additional sales channel to access a global marketplace, particularly to customers in the United States.
While your client may already have a website where they bring customers to their products, think of eBay as the place where your client can bring their products to a whole new group of customers. eBay has integrations with third-party providers so your clients can add products to eBay directly from the dashboard for other ecommerce providers.
How much does it cost to sell on eBay?
It does not cost anything to start a seller account and list your items on eBay. The first 250 listings each month are completely free and you only pay when you sell. Sellers can also pay for additional tools like eBay Store subscriptions or listing promotions. For a detailed breakdown of eBay’s fee structure, visit our Selling Fees Help page.
Where can I learn more?
- Contact the eBay team directly by emailing growyourbusiness@ebay.ca
- Attend one of our monthly Small Business 101 webinars
- Register for our self-guided online course through eBay Academy
If you or your client are wondering whether eBay is right for their business, or how best to use eBay’s online marketplace:
Questions?
Reach out to us directly by emailing growyourbusiness@ebay.ca