eBay seller tools
Created by eBay, for our sellers
eBay seller tools are tools and programs created by eBay to help sellers list more quickly, gain better insights, and sell more items. Along with third-party seller tools, they offer you a wide range of solutions at a variety of reasonable price points to help make selling easier. Read about some of the great eBay-branded tools below to see how they can help you grow your business.
There's an easy way to build and run your business on eBay: Seller Hub. Ideally suited for professional sellers who may have previously used My eBay, Selling Manager, or Selling Manager Pro, Seller Hub puts all of your listing and marketing tools in one place.
Enjoy a centralized overview of your listings and order activities, as well as detailed sales information and access to marketing and promotional tools.
Ideal for high-volume sellers, File Exchange is a free end-to-end eBay listing tool that enables you to list multiple items on eBay with a single file. List items using flat files from an Excel spreadsheet, Microsoft Access, or other inventory software, then transfer them to eBay easily and efficiently.
How to use File Exchange
Sign up for File Exchange.
It’s free and will help you manage your listings faster.
Review the upload status and results.
The upload status and results will appear on the View upload results page.
To start listing with File Exchange, select the template or instruction suite below that best suits your needs.
- Item specifics category template
Use this template to list in one category. This option allows you to enter item specifics in your listings.
- Catalogue listing template
- Tickets listing template
- Basic template
- Instructions and resources
- eBay File Exchange advanced instructions
- eBay File Exchange basic template instructions
- eBay File Exchange catalogue listing template instructions
- eBay File Exchange tickets listing template instructions
- ConditionIDs by category
- Category code finder
- Listing designer ThemeIDs
- File error codes references
- File Exchange product creation instructions
Promotions Manager is a quick and easy tool that enables you to market your merchandise like a pro. Create special offers that encourage buyers to shop more of your items and spend more on each order. Best of all, it's free for Store subscribers.
Already a subscriber? Try Promotions Manager now.
Shoppers search for deals
of shoppers are looking for a deal or promotion.*
of shoppers want free or discounted shipping.*
Sellers new to Promotions Manager can see sales increases of as much as 11%.**
Setting up your promotions
Access Promotions Manager
Find it here, or in the Marketing tab of Seller Hub.
Customize your promotion
Choose the kind you'll offer, select inventory to promote, and follow guidance on customize it to meet your goals.
Set your end dates, then finalize and launch your offer.
Promotions help you
Stand out from the crowd
Using Promotions Manager helps your items stand out in search results, increasing visits to your promotion page and exposing more of your inventory.
Showcase relevant items
When you group related items together, buyers spend more time shopping your items, increasing the likelihood of a purchase.
Attract buyers at the right time
eBay actively promotes various categories during relevant times of the year. Use Promotions Manager to highlight relevant merchandise and convert the extra traffic we send you to more customers.
Order size discounts
Incentivize buyers to spend more in your Store by setting minimum order size discounts. Some examples:
- Buy 1, get 1 at 50% off
- Save 15% when you buy 2 or more items
- Save $25 when you spend $125 or more
Cut prices on any category you choose:
- Save up to 30% on all laptops
- Save up to 50% on last season's winter gear
Let buyers save on shipping when they buy more:
- Free shipping on orders over $49
- Free 2-day shipping on orders over $99
Create coupons with unique URLs, then share them with buyers via social media and email:
- Extra 20% off for friends and family
- Extra 10% off your next purchase
*Source: National Retail Federation, 2013.
**Claims are based on gross merchandise volume (GMV) data generated by a defined set of items on eBay during 2016-07-04 and 2016-12-31 which were promoted in a variety of formats (example order size discounts, free shipping offers, sales events, and related item discounts) by their sellers' use of the promotions management tool on eBay for the first time. The GMV from the sale of these items was measured before and during these promotions. The increase is the difference between the GMV measured before and after compared to it during the promotions. Your actual results from use of the promotions management tool on eBay may vary and eBay makes no guarantee that you will see similar results.